Celeste Barber and Storm smiling against a blue to purple gradient background. Celeste holds a light blue makeup grip tool with a mascara wand to her eye. Storm a bright blue makeup grip tool with a lipstick to her chin. Both are demonstrating accessible beauty tools. Celeste Barber and Storm smiling against a blue to purple gradient background. Celeste holds a light blue makeup grip tool with a mascara wand to her eye. Storm a bright blue makeup grip tool with a lipstick to her chin. Both are demonstrating accessible beauty tools.

ByStorm X Booie

Introducing Our First Collaboration

ByStorm x BOOIE Beauty

This collab is more than a product drop.

For years, big beauty brands said accessibility was too niche.

But Booie – co-founded by Celeste Barber – saw what we were building and said yes.

They’re the first brand to back our mission to make accessibility the standard, launching our accessible tools in their iconic colours to bring accessible design to their community.

Because beauty isn’t beautiful if it leaves people out.


Booie is the first to back us.

We’re making sure they won’t be the last.

Two adaptive beauty tools displayed against a gradient blue background. On the left is 'Betty', a flat, circular turquoise grip attached to a mascara wand. On the right is 'Margie', a ribbed, spherical turquoise grip holding a makeup brush upright. Both products have their names labelled with arrows pointing to them

Meet Betty & Margie dressed by BOOIE!

For this limited-edition range, BOOIE Beauty brought their signature colours to the table — same beloved tools, with a bold new look.

Betty & Margie are soft silicone makeup grips that snap onto your favourite Booie products.

  • Betty is a rounded ball grip with a ripple texture that supports shaky hands or grip fatigue.
  • Margie is a flat paddle grip designed for open-hand use or limited finger mobility.
Shop the Booie Colours

Press Articles

Two women smile at the camera, applying mascara with BOOIE x ByStorm accessible beauty tools by ByStorm. A soft blue and pink gradient background highlights the celebration of inclusive beauty for all.
ByStorm, a new beauty brand by Storm Menzies, is making beauty more...
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Split image: Left, Celeste Barber looks stunned while discussing ByStorm’s new invention; right, a woman with dark hair in a striped dress smiles in front of a cabinet and window. Product: ‘Holy sh*t’: Celeste Barber stunned by 30yo Aussie’s new invention.
A young woman who turned her own misfortune into a clever business ...
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Two women smile and apply makeup using ByStorms Celeste Barber & Storm’s Accessible Beauty Tools That Are Changing the Game, celebrating inclusive beauty with innovative, adaptive designs against a plain light background.
What happens when a comedian, a beauty disruptor, and a designer wi...
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ByStorm’s All The Beauty Items That Landed On Our Desk This Week features teal and gold makeup tubes, blue textured silicone tools, and a yellow mascara tube, all displayed on clear stands against a beige gradient backdrop.
BOOIE Beauty has partnered with ByStorm Beauty to launch adaptive s...
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A smiling woman in a yellow and pink top appears on the right with Storm Menzies - Taking The Beauty Industry By Storm by ByStorm on a purple background. Apple Podcasts and Spotify buttons highlight the brands inclusive beauty message.
In this exciting first episode hosted by Kate Jenkins, we welcome S...
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Two women smile on a black couch before a table with ByStorm beauty tools—backed by Celeste Barber—and books, highlighting the vibrant energy of women-led startups and their bold approach to accessible beauty.
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Four adaptive beauty grips in aqua, teal, red, and purple displayed around a pink and yellow ByStorm box with the logo visible. The products include flat circular grips and ribbed spherical grips, arranged on pastel surfaces with a pink to blue gradient background

Want To Take The World ByStorm?

Are you a brand, founder, or creative ready to make your products more accessible, inclusive, and human-led? We’re eager to create more partnerships with values-aligned brands!

From product innovation to social campaigns and community-led design — we partner with teams who care about every hand their product touches.

Contact ByStorm