The Most Accessible Beauty Products on the Market
Hello, Gorgeous!
In our journey to celebrate beauty in all its forms, it's heartening to witness a transformative wave sweeping across the beauty industry: the rise of accessible beauty products. This evolution isn't just about inclusivity; it's a recognition of the diverse needs of beauty enthusiasts everywhere. Here, we spotlight some pioneering brands that are leading this commendable shift, ensuring everyone can experience the joy and confidence that come from beauty products designed with everyone in mind.
Lancôme's HAPTA: Revolutionising Makeup Application
Imagine a world where hand-motion disorders do not limit the ability to apply makeup flawlessly. Lancôme's introduction of HAPTA, the first-ever computerised makeup applicator, brings this vision closer to reality. Designed for individuals facing challenges from hand-motion disorders and stroke-related motion issues, HAPTA promises precision and ease, although its release date eagerly awaits announcement.
Guide Beauty: Redefining Eye Makeup
Guide Beauty is breaking down barriers with its innovative line of eye makeup. The brand's specially engineered applicators cater to those who struggle with movement and strength, enabling effortless application and stunning results. It's not just makeup; it's empowerment in every stroke.
Kohl Creatives' Flexible Makeup Brushes: Tailored for Uniqueness
Kohl Creatives stands out with its unique makeup brushes featuring bendable arms and versatile brush heads. These tools are crafted to meet the distinct needs of each user, ensuring that everyone, regardless of their mobility challenges, can engage in the beauty ritual with confidence and ease.
Unilever's Inclusive Deodorant: The Prototype That Promised More
In 2021, Unilever unveiled a groundbreaking prototype - the world's first inclusive deodorant designed for individuals with limited arm mobility and visual impairments. Despite winning accolades for its innovative design and concept, this promising product remains a prototype, highlighting the ongoing journey towards widespread accessibility in beauty products.
Human Beauty: By the Community, For the Community
Human Beauty, founded by Millie Flemington-Clare, emerges from a deep-seated frustration with the industry's lack of accessible options. Driven by her own experiences, Millie's vision for Human Beauty is to create a brand that not only offers accessible products but also represents disabled individuals in its campaigns. By involving disabled individuals in the design and testing process, Human Beauty stands as a beacon of inclusivity and empowerment - Learn more about Human Beauty.
Beyond Makeup: Accessibility in Skincare and Beyond
The commitment to accessibility extends beyond makeup. Olay's Easy Open Lids cater to individuals with mobility difficulties, while Herbal Essences' tactile packaging aids blind and low-vision users. Innovations like the Clearblue Be My Eyes app and braille packaging from brands like Bioderma, Humanrace, L’Occitane, and Dr. Jart further bridge the gap, ensuring beauty and personal care are accessible to all. Too Faced's introduction of QR codes on packaging is a nod towards leveraging technology for greater inclusivity.
The Future is Inclusive
These advancements in the beauty industry are more than just product innovations; they are a testament to the evolving understanding of beauty as an inclusive, universal experience. By acknowledging and addressing the diverse needs of consumers, these brands are paving the way for a future where beauty is accessible to everyone.